The theme of the event was to turn the venue into a live TV studio for delegates. The event identity featured striking spotlight shapes and vibrant gradients that resonated with a media-savvy audience. My focus was to ensure that every element, from the digital content to the environmental graphics, were cohesive and impactful. By employing high contrast colours, I was able to grab attention and leave a lasting impression, elevating the overall experience of the event. 

Image Credit to Live Union